Baby Boomers, Text Messaging and Your Business
Born between 1946 and 1964, Baby Boomers are one of the largest, most influential demographics in American history – simply put, they’re a force to be reckoned with. If you think Baby Boomers are technology averse, you’re dead wrong. More importantly, if you’ve assumed Baby Boomers wouldn’t want to text your company, you’re likely leaving […]