Why Texting Is a Great Match for Workforce Optimization

The rise of messaging for business communication has taken the world by storm, and your contact center needs to be ready to respond. But first, you need to make sure you’re responding on the right channels. Research done by Harris Poll and commissioned by OneReach found that over 60% of customers would rather text than […]

Channel Pivot: How Switching From Voice to SMS Benefits Everyone

Whenever people call a business, they want information; they don’t necessarily want to speak with someone.  By forcing callers to go through a complicated phone tree, wait on hold before speaking with someone, or being asked to visit a website, the callers is being forced to go through extra steps that result in feelings of […]