March 24, 2016
[INFOGRAPHIC] How Bad Customer Service Affects Your Business
This guest post is written by Robbie Richards, a member of the content marketing team at Jitbit.
89% of consumers have stopped doing business with a company because of a bad experience.
86% will not purchase from a business with negative online reviews.
Bad customer service is the fastest way to lose existing customers, and deter potential customers from ever stepping foot in your door.
It is estimated to cost US businesses $84 billion a year.
Despite the bottom line implications, there are still a lot of companies out there failing to make support a major priority in 2016. More attention is given to acquisition, instead of retention.
As a result, companies incur higher marketing costs, their customers jump ship and go to the competition, and profit margins start to shrink.
It will slowly kill a business.
To illustrate just how big of an impact bad customer service can have on your business, the team at JitBit have put together the infographic below. If you want to learn more, check out the 11 most costly traits of bad customer service.
About the Author
Robbie Richards writes for JitBit, a company that provides live chat and helpdesk software to help businesses simplify and improve their customer support.
To learn more from the experts on how to provide good, not bad, customer service, download our influencer report here.
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